Harlem Business Alliance

Nroda Eyewear

Recognized for her innovative designs, designer Samantha Smikle is blazing the trail in the eyewear industry for adorned sunglasses with her line, Nroda. Through her experience in the magazine and jewelry industry, brands like Fader, Essence, InStyle, Alexis Bittar, and Urban Outiftters have trusted Samantha’s take on style and design.

Since the launch of Nroda in 2012, Samantha has conceptualized and produced her eyewear line for men and women all over the world. Nroda is a favorite among stars like Rick Ross, Snoop Dogg, Keke Palmer and Hollywood stylists because they, like you, know the power of feeling unapologetically confident and stylish.

Harlem EatUp! Festival: Samantha Smikle, Nroda Eyewear

LRK Activewear

Harlem EatUp! : LRK Activewear

LRK Activewear is a new up and coming fitness clothing line. The LRK Activewear brand is designed to inspire people to live healthy. “Life Runs Knowing” (LRK) is a concept that drives individuals to seek knowledge on how to improve in all aspects of life. Life Runs Knowing how to create happiness success and exceptional health. LRK Activewear have a variety of fashionable clothes for men and women, such as shirts, hoodies, hats and headband.